VP Marketing @ TSI • GTM Systems Architect

I build revenuesystems thatactually work.

Not decks. Not theory. Operating proof: $15M+ influenced pipeline, 300% inbound growth, and AI-native GTM systems I built while running marketing at a $1B+ revenue company.

Operating Proof

Systems I've built
and the outcomes they produced.

These aren't aspirational slides. These are governed systems with enforced SLAs, audit trails, and measured outcomes. Built under real constraints at real scale.

212% pipeline growth

BDR Pod Transformation

Scaled from 1 to 4 signal-driven squads with 2-hour SLA

10% payment lift

Outcome-First Repositioning

Repositioned 6 business units from service to outcome language

40% cycle reduction

AI-Native GTM Engine

Governed RFP automation with 99%+ compliance accuracy

200+/yr output

Two-Function Marketing

7-day brief-to-ship SLA with governed workflow

Services

What I Actually Do

GTM Systems Architecture

Design and implement revenue systems: attribution, routing, SLAs, and the governance that keeps them honest.

AI-Native Operations

Deploy governed AI workflows for RFPs, outreach, and content—human-in-the-loop with full audit trails.

Org Design & Execution

Restructure teams with clear lanes, enforced SLAs, and output accountability. Marketing as product.

Archive

All Projects

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Executive Summary

Governed AI GTM Engine

Automation for outbound + RFP drafting with human approvals and audit trails.

Outcome
40% cycle-time reduction; 99%+ compliance accuracy.
Primary Stack
n8n • RAG • CRM • LLM
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Get in Touch

Let's build systems
that outperform.

For executive hiring or strategic consulting. I provide redacted walkthroughs of full GTM operating blueprints with governance, SLAs, and outcomes.